Business

Burger King joins British Franchise Association

Burger King said it was ‘excited’ to join the association, which aims to ‘support and influence high quality, ethical business format franchising’

Burger King has announced its membership into the British Franchise Association (bfa), as part of a commitment to ethical franchising, and “ensuring franchisees feel confident about the viability of their businesses”.

Burger King said it was “excited” to join the association, which aims to “support and influence high quality, ethical business format franchising, in accordance with the European Code of Ethics, and seek to educate, influence and provide advice and guidance about what franchising is, and the fantastic opportunities available via this business model”. 

Burger King first entered the UK market in 1976, with Burger King UK which was established in 2017 through Bridgepoint’s simultaneous acquisition of the master franchise agreement in the UK, and an initial 74 Burger King restaurants to directly own and manage. 

Burger King UK had 533 restaurants as of June 2022, 266 of which are directly owned, and the remainder sub-franchises. The business employs around 4,600 people.  

Tom Ward, Partnerships director at BKUK, said: “We’re incredibly proud to become a member of the bfa and work with the community to share best practice and learnings. We have ambitious expansion plans for the coming years with both new and existing franchisees and look forward to working with the bfa as a commitment to ethical franchising across our estate.”  

Bfa CEO, Pip Wilkins, added: “The bfa are thrilled to announce a brand of Burger King’s stature joining the Association, to help further promote ethical franchising in the UK. By becoming members of the bfa, Burger King have committed to the ethics and standards we promote. We are looking forward to working closely with the team to support their growth in the UK Franchise Market over the coming years.”  

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