Hotel du Vin creates new gin suites with Slingsby Gin
Slingsby Gin and UK hotel chain Hotel du Vin have partnered to create a series of suites inspired by Slingsby’s gin and the 24 botanicals used to create it.
The ‘Slingsby Ginspiration Suites’ aim to offer guests a one-of-a-kind hotel experience, with each element of the room – from the soft furnishings, to living botanicals, mini bar and copper details – curated with gin lovers in mind.
The suites have been transformed into multi-sensory ‘botanical wonderlands’ and decorated with plant life not just for aesthetic purposes, but also to aid guests’ relaxation. They were created by award-winning Chelsea Flower Show gardener and designer Matthew Wilson.
Each of the Slingsby Ginspiration Suites in Hotel du Vin Wimbledon, Brighton, Birmingham, York and Harrogate will be unique to the individual hotel.
Suites will feature hanging sky planters with cascading foliage; vintage suitcases and travel chests planted with herbs; and copper planters containing numerous different living botanicals. A grapefruit tree will also be a key feature of the suites – which is one of the main botanicals used to give Slingsby Gin its citrus kick.
Each hotel suite will also contain a gin bar complete with full-sized bottles of Slingsby’s London Dry and Rhubarb gins. Guests will also be given premium tonics and garnishes on the bar trolley.
Clare Whitaker, marketing director of Spirit of Harrogate, where Slingsby gin is created, said: “This partnership with boutique hotel brand Hotel du Vin is a match made in heaven for Slingsby and we are absolutely delighted with the suites we’ve created alongside the supremely talented gardener Matthew Wilson.
“We wanted to collaboratively create luxury suites that would be the dream hotel rooms for gin lovers to reside in and feel we have created exactly that with the botanical designs and copper gin distillery touches.”
Calum Russell, group marketing director for Hotel du Vin, added: “We love to do things differently [here] and offer guests a truly unique experience. We’re also passionate about great food and drink. The Slingsby suites encompass both elements perfectly, and we can’t wait for the reaction from our gin-loving guests.”