Wolves and Levy extend partnership
Levy UK has been Wolves' hospitality provider since April 2019, taking care of food and drink across all matchday and non-matchday events at Molineux
Football club Wolverhampton Wanderers has extended its partnership with current hospitality providers Levy UK + Ireland to become the club’s new retail partners.
Levy UK + Ireland has been market leaders in sports stadium catering for many years, and Wolves have become the first club to partner with Levy Merchandising, the company’s strategic expansion into the realm of sports merchandising.
The partnership sees Levy build on the catering and hospitality services they provide to Wolves by taking on the club’s retail operations, managing the Wolves Megastore at Molineux, as well as the club’s online store.
Levy Merchandising will also design and manufacture a wide range of sportswear, fit for the “highest level” of performance through to leisure and fan wear.
Levy UK has been Wolves’ hospitality provider since April 2019, taking care of food and drink across all matchday and non-matchday events at Molineux. It also manages the catering for all football operations at the Sir Jack Hayward training ground.
Furthermore, the company will produce a comprehensive range of souvenirs and accessories and, in line with Levy’s strong commitment to supporting local communities and working with charities and outreach programmes, all products will be carefully sourced with factories who have undergone stringent audit processes.
Jon Davies, MD of Levy UK + Ireland, said: “We’re excited to strengthen the partnership between Levy UK + Ireland and Wolves. By taking on the retail operations we can boost the retail offer, amplify the club’s identity, and enhance the fan experience within both the retail and food and drink arenas.
“We have a reputation for excellence, quality and innovation and Levy Merchandising is committed to improving the matchday journey at Molineux and beyond.”