Costa Coffee to open 11 cafés in Sainsbury’s supermarkets
With an investment exceeding £3m, Costa Coffee will open 11 stores boasting its new modern store design
Costa Coffee and Sainsbury’s have announced the launch of a new collaboration, aimed at providing a new cafe experience for customers across the United Kingdom.
The agreement represents an expansion for Costa Coffee as it unveils initial plans to open 11 new stores within Sainsbury’s supermarkets throughout 2024.
The collaboration between the two brands will cater to the evolving needs and preferences of supermarket customers, who are looking for convenient, great-quality coffee. Costa Coffee will bring its coffee expertise and store environments to Sainsbury’s customers across the country.
With an investment exceeding £3m, Costa Coffee will open 11 stores boasting its new modern store design. The agreement is also set to create over 100 job opportunities, bringing a boost to many local communities.
Speaking about the announcement, Nick Ridley, property director at Costa Coffee, said: “We are excited to join forces with Sainsbury’s, bringing our much-loved Costa Coffee experiences to shoppers nationwide. We’re proud that we will soon be able to make a difference to customers looking to catch up with friends and family over lunch or enjoy a beloved Costa coffee after their weekly shop.”
Sainsbury’s Farlington Superstore in Portsmouth is home to the supermarket’s inaugural Costa Coffee store, which opened its doors for the first time on Thursday (15 February) last week.
The new store tie-up is the latest step in a strong relationship between the two companies. Alongside its Ready to Drink and At Home ranges, Costa Coffee already has over 1,000 Costa Express machines in Sainsbury’s stores and petrol stations, selling ten million cups of coffee in 2023 alone.
Richard Crampton, Sainsbury’s director of fresh food, said: “We know that customers like the convenience of being able to stop for a drink, snack or sit-down lunch while they’re doing their shopping, and we think that Costa Coffee stores will offer a fantastic opportunity to do this within Sainsbury’s supermarkets.
“That’s why we’re delighted to be building on our existing collaboration with Costa Coffee to roll out this fantastic new option for customers in our stores over the next year and we’re looking forward to hearing what they think.”
