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Sodexo Live appoints divisional director

In his new role, Matthew Herter will be responsible for Sodexo Live venues and events in the South of England, which include Ascot Racecourse and Bateaux London

Sodexo Live has announced the appointment of Matthew Herter as its new divisional director in its UK and Ireland team. 

Herter, who has experience in the live sector, has previously worked for high-profile venues and events including the US Open, the LA STAPLES Centre, The O2 in London, and most recently, as a consultant for the FIFA World Cup 2022 in Qatar. 

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In his new role, he will be primarily responsible for Sodexo Live venues and events in the South of England, which include Ascot Racecourse, Bateaux London, Henley Royal Regatta, and the Royal Academy of Arts.

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Rebecca Kane Burton, CEO of Sodexo Live UK&I, said: “We are thrilled to have Matthew join Sodexo Live. He has extensive live industry experience, which is a superb fit for our ambition and strategy in the UK and Ireland. We are passionate about breaking the mould and helping our venue partners in realising their full potential. 

“We are confident that Matthew’s background will more than deliver on this, and he and his team will continue to create exceptional moments and lasting memories for all the guests at the venues and events within his portfolio.”

Herter added: “I can’t wait to lead Sodexo Live’s talented team in the South of England in this exciting new phase. I have a strong passion for the live events sector, and I am eager to use my expertise at these illustrious venues and events to offer our partners and guests the best possible experience.”

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