Meat-free dishes to become more ‘prominent’ on menus post-covid, says CGA

Consumers’ focus on health during the Covid-19 pandemic is likely to make vegetarian and vegan dishes more prominent on menus according to the CGA’s MealMetrics service.
Drawing on £4bn of aggregated food till sales data from more than 7,000 pubs, bars and restaurants, the metric data was designed to help businesses understand trends in meal choices and pricing, and improve category strategies, investment plans and sales propositions.