Chopstix appoints new finance director

Chopstix has announced the appointment of Rob King as its new finance director, replacing Jo Barrett in the role.

It said King brings a wealth of sector experience, leading teams across finance, business operations, transformation, new market entry and business growth.

He previously worked in senior finance and commercial roles at Costa Coffee for 12 years and most recently worked as the transformation director at Family First Day Nurseries.

The Chopstix senior leadership team considers King to possess the perfect skillset to help the business achieve its lofty growth targets.

Jon Lake, managing director of Chopstix, said: “We’re thrilled that Rob will be joining Chopstix. He has vast experience in this industry as a Finance Director and as a leader who has defined and driven the commercial strategy of many respected brands and businesses. We have big ambitions for the brand, with our sights set on reaching over 300 sites across Europe by 2027 and Rob’s appointment is significant in ensuring we have the team in place to deliver this rapid growth.

“I’d also like to thank Jo, who has been a valued member of the senior leadership team, helping steer the Business through the many challenges that the whole Hospitality Industry has faced in recent times and building the great finance team we have at Chopstix today. I have no doubt she will continue to have much success in her career in the future.”

Rob King added: “I’m excited to be joining Chopstix. It feels like a real tipping point moment for the business, with the team eyeing the brand’s first move onto the continent, along with hyper-charged UK and Ireland expansion through both equity and franchise ownership models. You can feel the momentum behind the brand, and I can’t wait to get cracking.”