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Creams Cafe appoints new COO

In his role at Creams, Rodbard will have a strong focus on franchise engagement and growth, alongside collaboration with the executive team

Creams Cafe has announced the appointment of Oliver Rodbard as its new chief operating officer, as the company heads for international expansion.

Rodbard brings over 16 years of experience gleaned in the food and hospitality industry within franchise models.

He joins Creams Cafe from Soul Foods Group, a global franchisee for the KFC, Starbucks, Burger King and Taco Bell brands, where he was also COO.

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His previous experience includes 12 years with the world’s largest restaurant company, YUM! Brands, working primarily on Pizza Hut.

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In his role at Creams, Rodbard will have a strong focus on franchise engagement and growth, alongside collaboration with the executive team.

Everett Fieldgate, CEO, said: “We’re delighted to have appointed a COO with the perfect background for us. Oliver has global QSR and casual dining experience, in addition to invaluable franchise know how that perfectly translates to Creams Cafe and our wider mission to expand our presence throughout the UK, and internationally.

“As we push forward on our trajectory of growth, I’m excited to have Oliver join me at the helm for what promises to be a very exciting few years for the brand!”

Rodbard added: “I’m excited to join Creams Cafe and take on a new challenge as the brand continues its expansion to fulfil its ambition to be the world’s largest dessert cafe brand. The sector is experiencing remarkable growth, driven by changing consumer preferences, and a desire for unique and indulgent experiences, so it’s the right time for Creams to be looking at what comes next.

“As someone who is passionate about growing brands through customer experiences, I’m excited to return to the franchise sector, especially with such a highly talented Leadership Team.”

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